Social Media Content Specialist - Remote

Overview

Fender Musical Instruments Corporation is a world famous brand with offices across the globe. Within Fender Musical Instruments Corporation’s ("FMIC") Marketing team, we lead Fender’s global social media strategy, reaching a community of over 17 million musicians and fans across platforms. Our mission is to foster meaningful connection, entertain and support players at every stage of their musical journey, and inspire deeper exploration of Fender’s iconic instruments and culture.

In Short

• Partner with social and cross-functional teams to develop clear, strategic content briefs for brand campaigns, product launches, community UGC, artist content and creator initiatives
• Edit short-form social video content optimized for Instagram Reels, TikTok, YouTube Shorts, and emerging platforms
• Consistent community management across brand channels, engaging daily with audiences across platforms to foster conversation and brand loyalty
• Ideate and capture behind-the-scenes content at in-person campaign shoots, activations, and events
• Support creator and influencer partnerships by contributing to discovery, briefing and amplification across Fender’s channels
• Proactively engage with artists, partners, and collaborators across their channels to amplify partnerships
• Provide regular insights on social trends and propose creative opportunities for the brand to participate authentically
• Help draft post copy for weekly content calendars across Fender channels and Fender Custom Shop Instagram as needed
• Stay up to date on priority channel features and emerging platforms
• Additional duties as assigned

Requirements

• Minimum 2 years of experience in social media, content production, or community management
• Bachelor of Arts in Communication, Music, or related field
• Proficient guitar knowledge with a strong understanding of the FMIC brands
• Experience with social media management tools like Khoros, Creator Studio, and YouTube Analytics
• Proficiency in video editing and graphic design tools such as Adobe Creative suite and Capcut
• Experience with crisis management, customer service, and social media moderation
• Exceptional writing skills
• Extremely detail-oriented

Benefits

• Competitive benefits package including medical, dental, 401(k), and paid time off
• Equipment purchase program to help you get the band back together