Digital Marketing Specialist - Remote

Overview

We are looking for a Digital Marketing Specialist on behalf of a client, a licensed Australian funds management company dedicated to providing clients with unique investment opportunities. This role will play a key part in driving digital marketing strategies to enhance brand visibility and engagement across multiple platforms.

In Short

• Develop and manage digital marketing campaigns, including SEO, SEM, social media, and email marketing.
• Oversee website creation, management, and updates, preferably using WordPress or Webflow.
• Implement and optimize SEO strategies to enhance search engine rankings.
• Create and execute content marketing strategies across various digital platforms.
• Analyze performance metrics and provide insights for continuous improvement.
• Collaborate with internal teams and external vendors to enhance brand visibility.

Requirements

• 3 to 5 years of experience in digital marketing, with expertise in SEO, SEM, content marketing, and email marketing tools.
• Proficiency in WordPress and Webflow for website management.
• Experience using Figma for design-related tasks.
• Strong analytical skills, with experience in Google Analytics, Google Ads, and social media analytics.
• Excellent content creation and copywriting skills.
• Ability to manage multiple campaigns and projects simultaneously.
• Experience in healthcare and aged care industries is a plus.
• Fluency in Mandarin (spoken and written) is required.

Benefits

• Remote working arrangement.
• Opportunities for career growth and skill development.
• Performance-based bonuses.