Content Marketing Strategist - Remote

Overview

Directive Consulting is the performance marketing agency for SaaS and Tech companies. We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs. We offer Paid Media, SEO/Content, CRO, and Video to our clients by creating comprehensive digital marketing strategies that allow our clients to hit their SQL targets, every time.

In Short

• Develop and implement custom marketing strategies aligned with client goals.
• Utilize project phases and historical performance to optimize strategies.
• Collaborate with Associate Directors to address roadblocks.
• Craft creative briefs and ideate compelling content campaigns.
• Analyze data from various sources to establish measurable client goals.
• Oversee execution of strategies and manage workflows using Asana.
• Act as the main point of contact for clients, building strong relationships.
• Prepare and present regular updates on client strategy progress.
• Conduct comprehensive SEO audits and deliver actionable recommendations.
• Execute on-page and off-page optimization strategies.

Requirements

• Deep understanding of content strategy and technical SEO.
• Experience with Google Analytics, SEMrush, and Ahrefs.
• Strong project management skills.
• Excellent communication skills for client interaction.
• Ability to analyze data and derive actionable insights.
• Experience in developing marketing strategies for enterprise clients.
• Familiarity with tools like Screaming Frog and Google Search Console.
• Ability to work independently in a remote environment.
• Proficiency in Excel for data analysis.
• Experience in digital marketing and campaign management.

Benefits

• Set living wage at Directive.
• Medical, dental, vision plans, and life insurance coverage.
• Access to mental health resources and gym memberships.
• Unlimited PTO and paid company holidays.
• 401(k) with company match.
• Annual bonus based on tenure.
• Annual Anniversary Trip with peers and leadership.