Director of Marketing - Paid Search (PPC) - Remote

Overview

The Director of Marketing - Paid Search (PPC) at Booking.com will oversee the strategy and execution of PPC marketing across global markets, ensuring effective implementation to maximize customer equity.

In Short

• Manage day-to-day operations of PPC search.
• Oversee strategy creation and execution across global markets.
• Support business units to deliver against transaction and profit targets.
• Develop and implement Paid Search strategy in alignment with organizational goals.
• Manage and develop a team of employees.
• Ensure financial delivery of the channel.
• Responsible for content creation and data quality.
• Own the roadmap for future channel development.
• Collaborate with external partners to shape products.
• Lead data science organizations for bidding and content generation.

Requirements

• 10+ years of direct marketing experience in e-commerce or travel.
• 5+ years in performance marketing, preferably PPC.
• Proven track record in managing successful teams.
• Knowledge of online travel market trends.
• Excellent communication skills.
• Strong analytical and problem-solving abilities.
• Ability to envision and execute a compelling business future.
• Experience managing across teams and cultures.

Benefits

• Work in a leading e-commerce company.
• Opportunity to shape marketing strategies globally.
• Collaborate with diverse teams across multiple locations.
• Engage in a culture of learning and development.
• Competitive salary and benefits package.