Remote Otter LogoRemoteOtter

Senior Content Marketing Manager, Sales-Led - Remote

Posted 7 days ago
Marketing
Full Time
Worldwide
120000 USD/year

Overview

As a Senior Content Marketing Manager at Customer.io, you will be responsible for creating strategic content that supports sales-led growth, helping mid-market buyers understand the platform's unique value.

In Short

  • Develop mid- and bottom-of-funnel content to support sales conversations.
  • Collaborate with sales and product marketing teams.
  • Build messaging frameworks and enablement assets.
  • Execute targeted, persona-specific nurtures and campaigns.
  • Measure content impact on sales performance.
  • 3–5 years of B2B SaaS content marketing experience required.
  • Strong grasp of technical marketing concepts is essential.
  • Experience collaborating with sales teams is a must.
  • Comfortable in fast-paced environments.
  • Familiarity with CRM and ABM tools is a plus.

Requirements

  • 3–5 years of B2B SaaS content marketing experience.
  • Strong grasp of technical marketing concepts.
  • Experience developing high-impact enablement materials.
  • Skilled at writing for multiple personas.
  • Ability to adapt content to evolving sales strategies.

Benefits

  • Unlimited PTO with encouragement for at least 20 vacation days.
  • 16 weeks paid parental leave.
  • 100% paid insurance premiums for you and dependents.
  • 401k retirement matching up to 5%.
  • $1,500 annual healthy lifestyle budget.
  • $250/month Remote Work Stipend.
  • $300/month co-working space rental reimbursement.
  • $2,000/yearly professional education budget.
  • $1,500 home office budget.
  • One month sabbatical after five years.
Customer.io logo

Customer.io

Customer.io is a dynamic company focused on empowering marketing and growth teams to effectively engage their audiences through various messaging channels. With a commitment to delivering impactful solutions, Customer.io enables its users to connect with millions through innovative in-app messaging features. The company fosters a collaborative environment, encouraging cross-functional teamwork among engineering, product, and design teams, while also prioritizing a strong product mindset and customer problem-solving. Customer.io values its employees by offering generous benefits, including unlimited PTO, paid parental leave, and support for professional development.

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