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Product Marketing Associate - Remote

Posted 12 weeks ago
Marketing
Full Time
India

Overview

As a Product Marketing Associate at Coursera, you will be a key player in executing marketing strategies for our India Degrees. This role focuses on effective execution, ensuring marketing excellence across marketing initiatives that enhance consumer journeys and drive engagement.

In Short

  • Support the Manager for India Degrees in executing marketing campaigns.
  • Analyze and map consumer journeys to identify touchpoints for improvement.
  • Create engaging marketing content tailored to target audiences.
  • Collaborate with cross-functional teams for cohesive messaging.
  • Track and analyze campaign performance metrics.
  • Conduct market research to inform marketing strategies.

Requirements

  • Bachelor’s degree in Marketing, Business Administration, or related field.
  • 3+ years of experience in product marketing or related roles.
  • Strong analytical skills with the ability to interpret data.
  • Proven ability to manage multiple projects simultaneously.

Benefits

  • Flexible workspace choices for employees.
  • Virtual interviews and onboarding process.
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Coursera

Coursera, launched in 2012 by Stanford professors Andrew Ng and Daphne Koller, is one of the largest online learning platforms globally, boasting 168 million registered learners. The company aims to provide universal access to world-class education by partnering with over 350 leading universities and industry partners to offer a diverse catalog of courses, Specializations, and Professional Certificates. Coursera serves institutions worldwide, helping to upskill and reskill employees, citizens, and students in various fields, including GenAI, data science, technology, and business. As a Delaware public benefit corporation and a B Corp, Coursera is committed to creating a world where anyone can transform their life through education, fostering a globally diverse team and offering flexible work arrangements.

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