Marketing Programs Specialist - Remote

Overview

The Marketing Programs Specialist will support the planning, execution, scheduling, and reporting of marketing campaigns within a fast-paced B2B SaaS organization. This role involves hands-on building and deployment of emails in Marketo, along with campaign tracking and integration with Salesforce.

In Short

• Support planning and execution of marketing campaigns.
• Build and send marketing emails in Marketo.
• Manage campaign requests from intake to performance monitoring.
• Collaborate with cross-functional teams for campaign alignment.
• Optimize processes and workflows for campaign effectiveness.
• Handle event and webinar support.
• Experiment with AI technologies for better personalization.
• Ensure quality assurance for email assets.
• Use project management tools like Asana.
• Strong focus on organizational skills and detail.

Requirements

• 3+ years of experience in email marketing at a B2B SaaS company.
• Proficiency in Marketo or equivalent marketing automation platform.
• Understanding of email best practices and compliance.
• Experience with Salesforce campaign integration.
• Excellent project management skills.
• Familiarity with webinar tools.
• Strong attention to detail.
• Excellent communication skills.
• HTML/CSS skills are a plus.
• Experience with AI tools is a plus.

Benefits

• Work in a leading EHS software company.
• Be part of a culture that values innovation and integrity.
• Opportunity to work with a diverse team across 100 countries.
• Gain exposure to broader campaign operations.
• Access to training and development opportunities.