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Integrated Media Planner - Remote

Posted 4 weeks ago
Marketing
Full Time
USA

Overview

The Integrated Media Planner at Basis Technologies is responsible for developing and monitoring media plans while providing strategic media solutions to clients in a flexible, remote working environment.

In Short

  • Develop and monitor media plans for clients.
  • Leverage understanding of digital media landscape.
  • Deliver integrated media plans across various channels.
  • Collaborate with analytics team for aligned strategies.
  • Negotiate with vendors for inventory and pricing.
  • Shape Key Performance Indicators (KPI’s) for media plans.
  • Cultivate internal relationships with media teams.
  • Contribute to campaign performance and client satisfaction.
  • Engage in Diversity, Equity, and Inclusion (IDEA) initiatives.
  • Stay current with media research and tools.

Requirements

  • 2+ years of experience in digital media planning and buying.
  • Understanding of programmatic media and real-time bidding.
  • Experience with Demand Side Platforms.
  • Strong client service and strategic thinking skills.
  • Excellent written and verbal communication skills.
  • Problem-solving capabilities.
  • Ability to work in a cross-functional team.
  • Proficiency in Excel and PowerPoint.

Benefits

  • Flexible remote or hybrid working options.
  • Supportive and inclusive company culture.
  • Opportunity to work with leading agencies and brands.
  • Engagement in continuous professional development.
  • Access to best-in-class research and planning tools.
Centro logo

Centro

Basis Technologies is a leading provider of software and services designed to automate digital media operations, serving over 1,000 top agencies and brands. Headquartered in Chicago, the company offers a comprehensive ad tech platform, Basis, which integrates planning, reporting, and financial reconciliation for various digital media channels including direct, programmatic, search, and social media. Basis Technologies is committed to innovation in the ad tech industry and fosters an inclusive and supportive work environment that empowers its employees to excel. The Brand Marketing team is dedicated to creating impactful brand experiences and maintaining Basis's position as a top player in the industry.

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