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Senior Lifecycle Marketing Manager - Remote

Posted 2 days ago
Marketing
Full Time
Worldwide
$140,250 - $227,700 USD/year

Overview

The Senior Lifecycle Marketing Manager will drive customer growth and retention by designing and executing data-driven marketing strategies that enhance customer engagement.

In Short

  • Design lifecycle marketing strategies to expand customer engagement.
  • Develop personalized email campaigns.
  • Collaborate with Product and Customer Success teams.
  • Run strategic experiments to refine campaigns.
  • Analyze customer behavior to identify growth opportunities.
  • Ensure messaging aligns with customer needs.

Requirements

  • 7+ years in lifecycle marketing, preferably in B2B SaaS.
  • Proven success in driving customer adoption and retention.
  • Proficiency with lifecycle marketing platforms (Braze preferred).
  • Strong data analysis skills.
  • Expertise in crafting personalized messaging.
  • Exceptional project management abilities.
  • Strong collaboration skills across departments.
  • Authorized to work in the USA.

Benefits

  • Opportunity to make a significant impact on customer growth.
  • Career advancement opportunities.
  • Collaborative work environment.
  • Access to competitive benefits.
  • Participation in Quarterly Corporate Bonus program.
Calendly logo

Calendly

Calendly is a rapidly growing technology company that provides a scheduling platform designed to simplify the process of scheduling meetings and appointments. With a focus on enhancing productivity and collaboration, Calendly's products are relied upon by millions of users worldwide. The company emphasizes innovation, operational excellence, and a strong sense of ownership among its engineering teams. As part of its commitment to growth, Calendly offers opportunities for professional development and encourages a collaborative work environment, making it an exciting place for talented individuals to advance their careers.

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