Bridger is a key player in the organization and marketing of the Bundesliga and 2. Bundesliga, two of the most popular sports leagues in the world, captivating millions of fans. The company operates at the intersection of sports, society, and business, ensuring the necessary conditions for professional football in Germany. Its responsibilities include match scheduling, licensing, media exploitation, marketing, sports political positioning, and the overall development of the leagues. Bridger collaborates closely with its subsidiaries and the 36 professional clubs to enhance the experience and growth of German football.