Marketing Campaign Specialist - Remote

Overview

The Marketing Campaign Specialist at Binance will coordinate and refine all aspects of marketing campaigns, ensuring a strong brand and user-focused narrative to drive user growth in the blockchain ecosystem.

In Short

• Act as the campaigns point of contact.
• Coordinate marketing campaign aspects including branding and content.
• Maintain a company-wide campaigns calendar.
• Collaborate across teams to optimize campaigns.
• Copywriting and proof-reading campaign communications.
• Measure and analyze campaign performance.
• Innovate test-and-learn strategies.
• Launch paid acquisition and referral campaigns.

Requirements

• Fluency in English; additional languages are an advantage.
• Experience with integrated marketing campaigns.
• Project management skills.
• Understanding of the crypto market.
• Interest in copywriting.
• Good understanding of branding and performance marketing.
• Clear and concise communication style.
• 5+ years of experience in marketing campaigns.
• Strong sense of responsibility and stress resistance.
• Self-motivated and results-oriented.

Benefits

• Opportunity to work in a leading global blockchain ecosystem.
• Collaborative team environment.
• Access to innovative marketing strategies.
• Potential for personal and professional growth.