Content Marketing Specialist - Remote

Overview

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by over 280 million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products.

In Short

• Create high-quality content across multiple formats to support product launches and global campaigns.
• Work closely with Product Marketing Managers and cross-functional stakeholders.
• Produce compelling content packages for product updates.
• Translate complex crypto and Web3 concepts into simple narratives.
• Edit and improve agency or third-party content.
• Collaborate with SEO and Content teams for optimization.
• Deliver content on time under tight deadlines.
• Monitor and report performance metrics to guide improvements.

Requirements

• Bachelor’s degree or above in marketing, journalism, communications, or related field.
• 3-5 years of experience in content marketing or copywriting.
• Excellent writing and editing skills with a strong portfolio.
• Ability to simplify technical products into user-friendly content.
• Familiarity with SEO principles and content performance metrics.
• Strong collaboration and communication skills.
• Highly organized and adaptable in a fast-paced environment.
• Proactive, detail-oriented mindset with a commitment to quality.

Benefits

• Opportunity to work in a leading global blockchain company.
• Engage with innovative projects in the cryptocurrency space.
• Collaborate with a diverse and talented team.
• Flexible working environment.
• Competitive salary and benefits.