Growth Marketing Manager - Remote

Overview

As a Growth Marketing Manager at Baselayer, you will play a crucial role in driving the marketing strategy and growth of a high-potential startup focused on fraud prevention and compliance for financial institutions.

In Short

• Lead and scale the content and growth engine.
• Manage the company's social media presence.
• Launch email sequences and growth experiments.
• Collaborate with sales and partnerships for aligned messaging.
• Support events and partner activations with creative input.
• Build efficient marketing systems for execution and measurement.
• Define and set the tone for the Baselayer brand.
• Take initiative and own results like a founder.
• Flexible work environment with in-office collaboration in NYC.
• Competitive compensation with equity opportunities.

Requirements

• 2–6 years in B2B growth, product, or content marketing.
• Proven ability to create compelling stories from product features.
• Familiarity with social media and email marketing tools.
• Strong creative taste and attention to design.
• Metrics-driven with experience in testing and analyzing results.
• Ability to work cross-functionally and move quickly.
• Bonus: experience in outbound sales messaging.

Benefits

• Flexible PTO for work-life balance.
• In-person collaboration in NYC with remote flexibility.
• Competitive pay and equity options.
• Opportunity to build and grow with the startup.
• Transparent culture with a focus on feedback and inclusion.