Remote Otter LogoRemoteOtter

Senior Growth Marketing Manager - Remote

Posted 4 weeks ago
Marketing
Full Time
Worldwide

Overview

As the Senior Growth Marketing Manager, you will oversee the strategic planning and execution of multi-channel, cross-functional campaigns. In this role, you’ll be responsible for shaping go-to-market strategies that drive customer engagement, acquisition, and retention for Backlight products.

In Short

  • Lead the strategic planning and execution of marketing campaigns for key personas and priority product lines.
  • Lead execution of global campaigns across marketing channels, including email, paid social, paid search, sales teams, and more.
  • Oversee the implementation process, ensuring alignment with key stakeholders on objectives and timelines.
  • Manage database optimizations in Hubspot and Salesforce.
  • Drive marketing operations projects as necessary.
  • Collaborate with marketing leadership to set target goals and manage campaign budgets.
  • Prepare and present monthly and quarterly reports on campaign performance to share with the team and leadership.
  • Identify optimization opportunities and work with partner teams to drive improvements.

Requirements

  • 5+ years of experience in Demand Generation and campaign marketing, with a focus on B2B SaaS.
  • Excellent communicator, skilled at working across global teams and navigating cross-functional collaboration.
  • Strong project management skills, capable of coordinating multiple projects across diverse teams while meeting deadlines.
  • Extensive experience with various marketing channels, including events, digital ads, CRM, and social media.

Benefits

  • Results-driven, with the ability to analyze data and provide actionable insights and recommendations.
  • Highly collaborative team player known for breaking down silos and fostering team success.
Backlight logo

Backlight

Backlight is a forward-thinking company dedicated to revolutionizing the video and entertainment content lifecycle, from creation to monetization. By redefining media management, Backlight empowers some of the world's leading brands, including Netflix, NBA, and Spotify, to craft compelling stories without limitations. The company is committed to fostering a data-driven culture and transforming its data and analytics capabilities into a center of excellence, supporting strategic objectives through innovative reporting and data management.

Share This Job!

Save This Job!

Similar Jobs:

PIONIX logo

Senior Growth Marketing Manager - Remote

PIONIX

3 days ago

Join PIONIX as a Senior Growth Marketing Manager to lead dynamic marketing campaigns and drive demand generation.

Worldwide
Full-time
Marketing

S.E.A

Senior Manager, Growth Marketing - Remote

Samsung Electronics America

6 days ago

The Senior Manager, Growth Marketing will lead data-driven marketing strategies to enhance customer acquisition and retention for Samsung Ads.

NY, USA
Full-time
Marketing
$175,000 - $200,000/year

S.E.A

Senior Manager, Growth Marketing - Remote

Samsung Electronics America

6 days ago

The Senior Manager, Growth Marketing will lead data-driven strategies to enhance customer acquisition and retention for Samsung Ads.

NY, USA
Full-time
Marketing
$175,000 - $200,000/year
Wistia logo

Senior Manager, Growth Marketing - Remote

Wistia

1 week ago

Wistia is seeking a Senior Manager, Growth Marketing to drive customer acquisition and revenue growth through strategic marketing initiatives.

USA
Full-time
Marketing

G.A

Senior Growth Marketing Manager - Remote

Global Accelerator

1 week ago

Join Common Thread Collective as a Senior Growth Marketing Manager to drive business growth through strategic marketing and data analysis.

Worldwide
Full-time
Marketing
$76,000 - $100,000/year