Growth Marketing Manager - Remote

Overview

The Growth Marketing Manager will lead efforts to identify and convert new subscribers for Age of Learning’s various award-winning products through effective marketing strategies and campaign management across multiple channels.

In Short

• Manage and develop paid ad product marketing strategies.
• Create plans for mobile acquisition and paid search efforts.
• Design processes for launching new products in mobile apps.
• Evaluate performance across advertising channels and implement optimizations.
• Conduct competitor analysis and provide strategic recommendations.
• Troubleshoot technical and software issues effectively.
• Provide market research and insights on target consumers.
• Manage creative workflow and pipeline for marketing channels.
• Lead App Store Optimization (ASO) strategies.

Requirements

• 2+ years of experience in Growth Marketing / User Acquisition.
• Knowledge of performance marketing campaigns.
• Understanding of marketing analytics and KPI management.
• Ability to work collaboratively within a team.
• Experience managing campaigns with large budgets.
• Familiarity with advertising platforms like Meta, Google, and Apple Search Ads.
• Experience with acquisition management tools.
• Attention to data and ability to identify anomalies.

Benefits

• Opportunity to work with a leading educational company.
• Engage in innovative marketing strategies.
• Collaborative team environment.
• Access to professional development opportunities.