Senior Manager, Marketing Operations - Remote

Overview

As the Senior Manager, Marketing Operations at AffiniPay, you will collaborate with cross-functional teams to streamline process automation and lead flow, optimize campaign execution, and implement scalable martech solutions.

In Short

• Collaborate with marketing teams to develop scalable campaign workflows.
• Manage marketing campaigns in Marketo, including email marketing and lead nurturing.
• Optimize marketing operations processes for efficiency.
• Monitor lead progression and track campaign attribution.
• Implement and optimize marketing platforms for automation.
• Analyze marketing performance metrics with the Revenue Intelligence team.
• Ensure efficient lead management with Revenue Operations.
• Align marketing and sales efforts to drive pipeline growth.
• Manage the Marketing Operations request intake process.
• Stay updated on marketing technology trends.

Requirements

• 7+ years of experience in Marketing Operations or Demand Generation.
• Strong understanding of marketing automation (Marketo).
• Experience with marketing technology implementation.
• Ability to analyze performance metrics and optimize attribution models.
• Excellent project management skills.
• Strong communication and collaboration skills.
• This position is preferred to sit in Austin, Texas.

Benefits

• Fully covered medical, dental and vision coverage.
• Pet insurance available.
• Flexible paid time off policy.
• 401K with company match.
• Competitive compensation packages with bonuses.
• Health Wellness Program.
• Parental resources including paid time off for caregivers.
• Professional development opportunities.
• Community outreach and volunteerism initiatives.
• Amazing in-office experience at headquarters.