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Product Marketing Manager eCommerce REMOTE

Posted 42 weeks ago

Overview

One of our biggest clients in the self-care industry based in the US is seeking a talented and scrappy E-Commerce Product Marketing Manager to join our team and manage the activations of customers through our digital funnel.

In Short

  • Improve customer AOV and LTV by optimizing conversion rate, product merchandising, product bundling, etc.
  • Own our roadmap, including new product launches, promotions, and other initiatives that drive revenue or optimize the digital funnel
  • Manage optimization and monetization of current products through merchandising based on consistent “always on” testing methodology
  • Prioritize initiatives across functional teams to ladder up to Company OKR's
  • Define future product vision and role of owned e-commerce in the broader portfolio
  • Leverage UI/UX insights and analytics to balance performance and consumer experience
  • Liaise with Creative to ensure brand consistency throughout the digital experience
  • Manage the Shopify backend and ensure that SKU creation and cross functional digital product setup is maintained

Requirements

  • At least 5 years in a product management role with measurable successes
  • Consumer products and e-commerce experience
  • Deep customer empathy with orientation towards adding shared value
  • Highly analytical with proficiency in A/B testing
  • Proficiency in managing Shopify storefronts and associated apps
  • Ability to manage competing priorities with cross functional stakeholders

Benefits

  • Work in a fast-paced, collaborative environment
  • Opportunity to drive revenue growth in a new and growing category
  • Be part of a team with proven product-market fit

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