Product Marketing Manager eCommerce REMOTE

Overview

One of our biggest clients in the self-care industry based in the US is seeking a talented and scrappy E-Commerce Product Marketing Manager to join our team and manage the activations of customers through our digital funnel.

In Short

• Improve customer AOV and LTV by optimizing conversion rate, product merchandising, product bundling, etc.
• Own our roadmap, including new product launches, promotions, and other initiatives that drive revenue or optimize the digital funnel
• Manage optimization and monetization of current products through merchandising based on consistent “always on” testing methodology
• Prioritize initiatives across functional teams to ladder up to Company OKR's
• Define future product vision and role of owned e-commerce in the broader portfolio
• Leverage UI/UX insights and analytics to balance performance and consumer experience
• Liaise with Creative to ensure brand consistency throughout the digital experience
• Manage the Shopify backend and ensure that SKU creation and cross functional digital product setup is maintained

Requirements

• At least 5 years in a product management role with measurable successes
• Consumer products and e-commerce experience
• Deep customer empathy with orientation towards adding shared value
• Highly analytical with proficiency in A/B testing
• Proficiency in managing Shopify storefronts and associated apps
• Ability to manage competing priorities with cross functional stakeholders

Benefits

• Work in a fast-paced, collaborative environment
• Opportunity to drive revenue growth in a new and growing category
• Be part of a team with proven product-market fit