Media Relations Strategist Liaison - Remote

Overview

The Media Relations Strategist Liaison (MRSL) is responsible for developing and implementing strategic media relations plans to enhance the agency’s clients’ public image and promote their products, services, and initiatives. This role requires a strong understanding of the media landscape, excellent communication skills, team leadership, and the ability to build and maintain relationships with key media outlets.

In Short

• Develop and execute media relations strategies to increase brand visibility.
• Build and maintain relationships with journalists and influencers.
• Monitor media coverage and provide reports on public image.
• Collaborate with teams to develop press releases and media pitches.
• Organize press conferences and media briefings.
• Act as the point of contact for clients during media events.
• Stay updated with industry trends for proactive outreach.
• Monitor news sources and conduct audience research.
• Evaluate and improve media outreach workflows.

Requirements

• Strong strategic thinking and media landscape knowledge.
• Excellent leadership and communication skills.
• Ability to build and maintain relationships.
• Experience in media outreach and crisis management.
• Creative and adaptable thinker.
• Strong analytical thinking and collaboration skills.

Benefits

• Work from home flexibility.
• Opportunity to lead innovative media strategies.
• Engagement with diverse media outlets.
• Professional development opportunities.