Remote Otter LogoRemoteOtter

Director of MarTech & Data Architecture - Remote

Posted 2 weeks ago
Marketing
Full Time
USA
140000 - 175000/year

Overview

The Director of Martech & Data Architecture will lead the strategic development and implementation of first-party data strategies across client portfolios, focusing on marketing data infrastructure and collaboration across various teams.

In Short

  • Lead the strategic development of first-party data strategies.
  • Oversee marketing data infrastructure and tagging frameworks.
  • Consult with clients on maximizing their marketing tech stack.
  • Manage a team of analytics and martech engineers.
  • Implement privacy-conscious tracking frameworks.
  • Collaborate with data science and media teams.
  • Stay updated on martech trends and regulations.
  • Architect scalable tagging strategies for media audiences.
  • Evaluate server-side tracking and consent frameworks.
  • Foster a culture of innovation and accountability.

Requirements

  • 7+ years in digital analytics or marketing technology.
  • 3+ years of team leadership experience.
  • Experience with tag management systems like GTM.
  • Familiarity with CDP and CRM platforms.
  • Strong understanding of first-party data capture.
  • Fluency in web technologies (JavaScript, HTML).
  • Working knowledge of ETL processes.
  • Experience with privacy management platforms.
  • Strong communication skills.

Benefits

  • Remote-first culture.
  • Unlimited PTO.
  • Extended Holiday break.
  • Flexible schedules.
  • 100% paid parental leave.
  • 401(k) matching.
  • Comprehensive insurance options.
  • Annual Class Pass credits.
WPROMOTE logo

WPROMOTE

Wpromote is a dynamic and rapidly growing digital marketing agency recognized as one of the best places to work by Ad Age and Glassdoor. With a commitment to fostering a diverse and inclusive work environment, Wpromote prioritizes employee well-being through flexible work arrangements, unlimited PTO, and comprehensive benefits. The company emphasizes collaboration and innovation, encouraging its team members to build strong client relationships while pursuing growth opportunities. With office hubs in major cities like Los Angeles, Chicago, and New York, Wpromote offers a supportive atmosphere for professional development and teamwork.

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