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Trade Marketing Manager - Remote

Posted 3 days ago
Marketing
Full Time
Worldwide
$110,000 - $130,000/year

Overview

The Trade Marketing Manager plays a lead role in bringing our brand to life at retail, translating brand strategy into compelling shopper experiences that capture attention, drive consideration, influence conversion, and encourage repeat purchase.

In Short

  • Own trade and shopper marketing strategies across all channels.
  • Support commercial growth opportunities by developing retail programs.
  • Lead development and execution of the annual retail program calendar.
  • Build briefs, manage timelines, and coordinate with Brand, Sales, and external partners.
  • Manage order windows, program approvals, and POS order quantities.
  • Develop sales-facing resources to support programs.
  • Act as the primary day-to-day retail marketing partner to Sales.
  • Manage intake, scoping, and timelines for creative requests.
  • Own backend setup and execution of national and regional rebates.
  • Track program costs and monitor program performance.

Requirements

  • 3–5+ years of experience in trade marketing, shopper marketing, or brand marketing.
  • Strong project management experience.
  • Proven ability to translate strategy into clear briefs.
  • Experience coordinating creative development and managing vendors.
  • Exceptional communication skills.
  • Analytical mindset.
  • Highly organized and detail-obsessed.
  • Proactive and solutions-oriented.

Benefits

  • Eligible for performance-based bonuses.
  • Comprehensive benefits package including health insurance.
  • Retirement plan options.
  • Paid time off.
  • Professional development opportunities.
The Long Drink Company logo

The Long Drink Company

The Long Drink Company is a dynamic and innovative brand focused on creating and promoting unique alcoholic beverages. With a commitment to building a strong community and enhancing brand presence, the company emphasizes impactful marketing campaigns and engaging consumer experiences. The Long Drink Company values creativity, organization, and collaboration, making it an exciting place for individuals passionate about brand-building and community engagement. The company operates in a hybrid work environment, primarily remote with a preference for Boulder, CO, fostering a flexible and inclusive workplace culture.

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