Social and Digital Marketing Associate - Remote

Overview

The Mercatus Center at George Mason University is seeking a Social and Digital Marketing Associate to build the brand 'Econ Nerds', a video and podcasting platform aimed at sharing economic insights with a mass audience. This role focuses on creating a social media presence from scratch and engaging with audiences.

In Short

• Create a social media presence from scratch for the new Econ Nerds brand.
• Determine the optimal mix of social platforms.
• Define a voice and personality for the brand.
• Establish schedules and processes for posting.
• Post/promote videos and podcasts created by the Econ Nerds team.
• Create original posts to drive engagement and build the audience.
• Interact with our social audience.
• Collaborate with designers to create any required art.
• Create social-friendly clips from videos.
• Report on each brand’s social performance using analytics tools.

Requirements

• College-level writing skills in American English.
• Expert user of multiple social platforms such as X, TikTok, Facebook, and Instagram.
• 2+ years managing active corporate/brand social media accounts.
• 2+ years managing digital ads on social or other platforms.
• Strong understanding of economics.
• Demonstrated success in a remote role is strongly preferred.

Benefits

• Opportunity to work with a small team of passionate individuals.
• Engagement in experiential learning with Stand Together Fellowships.
• Access to office space at the Mercatus Center in Arlington, VA if desired.
• Tools and community support for professional development.