Product Marketing Manager - Sounds and Growth - Remote

Overview

Splice is a creative platform for people who make music. Serious producers choose Splice Sounds to bring their ideas to life. A subscription to Splice inspires and accelerates creative success for digital music creators with an industry-leading catalog of sounds and samples and an expanding AI stack. With a rent-to-own marketplace of DAWs and plugins, the Splice experience seamlessly integrates into any music production workflow, regardless of DAW (Digital Audio Workstation). Via Splice, an unparalleled team of sound designers and sample creators are fueling the success of a growing global community of chart-topping producers, students, and DIY creators.

In Short

• Develop and Execute Go-To-Market Strategies: Lead GTM planning for Splice Sounds.
• Drive Growth & Adoption: Partner with Product Management to increase subscriber acquisition.
• Define and Refine Positioning & Messaging: Author compelling narratives for Splice Sounds.
• Deeply Understand the Customer: Initiate research to gain insights into music creators.
• Collaborate Cross-Functionally: Partner with various teams to align messaging and optimize campaigns.
• Measure & Optimize Performance: Analyze marketing effectiveness using data-driven insights.
• Champion Innovation in Music Creation: Stay updated on trends in music production and AI tools.

Requirements

• 3-5 years of Product Marketing experience.
• Experience in defining go-to-market strategy and executing campaigns.
• Ability to leverage data-driven insights for decision making.
• Experience in capturing and using customer insights.
• Strong cross-functional collaboration skills.
• Music/creative industry experience.

Benefits

• Competitive pay with annual reviews and equity opportunities.
• Unlimited PTO to recharge and thrive.
• Comprehensive medical, dental, and vision coverage.
• 401(k) plan with immediate vesting and company match.
• 12 weeks of fully paid parental leave for non-birthing parents.
• Work remotely or connect at office hubs worldwide.
• Annual learning budget and professional growth opportunities.
• Inclusive events and vibrant Employee Resource Groups.