Marketing and Brand Coordinator - Remote

Overview

The Marketing & Brand Coordinator plays a key role in bringing the Smarty Pants brand to life across digital, physical, and experiential touchpoints. This junior-level position supports the execution of marketing initiatives including creative asset development, digital content creation, platform management, and event coordination.

In Short

• Supports marketing initiatives and brand consistency
• Creates and updates branded materials
• Drafts and formats digital content
• Manages marketing platforms and tools
• Coordinates logistics for events
• Tracks engagement metrics and project timelines
• Maintains marketing calendars and KPI dashboards
• Collaborates with teams for visual storytelling
• Assists with email marketing campaigns
• Supports ad hoc brand initiatives

Requirements

• Creative and detail-oriented mindset
• Strong organizational skills
• Tech-savvy with digital marketing tools
• Experience in graphic design and content creation
• Ability to manage multiple projects and deadlines
• Familiarity with CRM and email marketing platforms
• Excellent written and verbal communication skills
• Ability to work collaboratively in a team environment
• Basic video editing and motion graphics skills preferred
• Willingness to travel for event coordination

Benefits

• Opportunity to work in a creative environment
• Involvement in diverse marketing projects
• Professional growth and development opportunities
• Collaborative team culture
• Flexible working conditions
• Exposure to various aspects of marketing operations
• Support for work-life balance
• Access to marketing tools and resources
• Networking opportunities through events
• Engagement in innovative marketing strategies