Pardot/SFDC Senior Consultant (Fractional - Remote)

Overview

We are seeking an experienced and highly capable marketing automation leader with deep expertise in Pardot (Marketing Cloud Account Engagement) and Salesforce to help strengthen and scale a growing marketing operations function.

In Short

• Collaborate with marketing and sales operations to understand current priorities.
• Translate business requirements into scalable Pardot and Salesforce functionality.
• Build and optimize Engagement Studio programs and automation rules.
• Implement and refine lead scoring aligned to the go-to-market strategy.
• Partner with Salesforce stakeholders for effective workflows and routing logic.
• Improve database health and marketing automation hygiene.
• Evaluate website tracking and campaign attribution setup.
• Recommend enhancements for usability and reporting.
• Establish operational standards within Pardot.
• Support reporting and insight generation across campaign performance.

Requirements

• 7+ years of experience in marketing operations or automation.
• Strong expertise in Salesforce integration with marketing automation.
• Success in building lead management processes in B2B environments.
• Experience troubleshooting sync and tracking issues.
• Understanding of database management and lifecycle operations.
• Ability to convert priorities into fast execution.
• Excellent communication skills.
• Highly organized and able to manage multiple priorities.
• Experience with tools like ZoomInfo and Google Tag Manager preferred.
• Pardot and Salesforce certifications preferred.

Benefits

• Opportunity to work on cutting-edge projects.
• Flexible working environment.
• Collaboration with top-tier RevOps experts.
• Hands-on solutions that drive real impact.
• Equal opportunity employer valuing diversity.