Direct Response Media Buyer - Remote

Overview

Our private label brand on Amazon is a fast-growing, innovative leader in the supplements niche. We specialize in high-performance, data-driven digital marketing. We are looking for a highly skilled Direct Response Media Buyer with deep expertise in Facebook Ads to join our team. While Facebook will be your primary focus, you'll also be responsible for scaling campaigns across platforms like TikTok and Google. If you're a strategic leader who can manage cross-platform campaigns and craft high-converting copy, this is the role for you!

In Short

• Lead planning, launching, managing, and optimizing Facebook ad campaigns.
• Oversee and optimize campaigns across TikTok, Google, and other platforms.
• Write high-conversion copy for ads, funnels, and landing pages.
• Develop strategies for various sales funnels using A/B testing.
• Hire, train, and manage a team of specialists.
• Continuously A/B test creatives and landing pages.
• Set goals, manage budgets, and track performance metrics.
• Ensure budget efficiency and track ROAS across platforms.

Requirements

• Proven experience in Facebook Ads management.
• Strong understanding of multi-platform media buying.
• Excellent copywriting skills for direct response marketing.
• Experience with A/B testing and CRO techniques.
• Leadership experience in managing a marketing team.
• Ability to analyze performance metrics and optimize campaigns.
• Strong strategic thinking and problem-solving skills.

Benefits

• Opportunity to work with a fast-growing brand.
• Flexible working hours and remote work options.
• Collaborative and innovative team environment.
• Professional development and growth opportunities.