Direct Response Media Buyer (Full-Stack Growth + Funnel Strategist) - Remote

Overview

We are scaling multiple fast-growth brands across supplements, telehealth, travel subscriptions, tech, and AI/automation and we’re on the hunt for a world-class Direct Response Media Buyer who thrives on owning the entire customer acquisition funnel from ad click to conversion.

This is not just a media buying role. You'll be the CRO, strategist, and performance marketer—responsible for crafting, testing, and scaling full-funnel systems that convert cold traffic into customers across Facebook/Instagram, Google, and TikTok Shop.

We’re looking for a true direct response killer—someone who can write high-converting copy, build optimized funnels, and scale paid traffic profitably. If you think like a growth CMO but love getting your hands dirty inside the ad account and landing pages, we want to hear from you.

In Short

• Plan, launch, and scale campaigns on Meta (Facebook/IG), Google, and TikTok Shop
• Daily analysis of campaign performance to optimize creative, audiences, bidding, and spend
• Own and optimize full funnel architecture—landing pages, advertorials, checkout flows, upsells
• Lead A/B tests across pages, hooks, CTAs, and offers
• Write (or guide) ads, headlines, lead-ins, advertorials, and VSL scripts that drive conversions
• Architect new funnels from scratch to launch new products or verticals
• Set KPIs, manage budgets, and hold yourself accountable to results
• Collaborate closely with founders and marketing leadership
• Build and eventually lead a small performance team as we scale

Requirements

• Proven experience in direct response marketing and media buying
• Strong analytical skills and experience with performance metrics
• Expertise in conversion rate optimization strategies
• Ability to write compelling copy that converts
• Experience with A/B testing and data analysis
• Familiarity with social media advertising platforms
• Strong project management and leadership skills
• Ability to work independently and as part of a team

Benefits

• Opportunity to work with fast-growing brands
• Dynamic and collaborative work environment
• Potential for career growth and leadership opportunities
• Flexible working arrangements
• Competitive salary and performance bonuses