Polaroid International BV is a renowned brand with a rich history dating back to its founding in 1937 by innovator Edwin Land. Known for its iconic instant photography, Polaroid faced challenges in the late 2000s but was revitalized by a passionate group of fans who formed The Impossible Project. This small, dedicated team is committed to empowering creators and fostering innovation in the realm of instant film and photography, continuing the legacy of the Polaroid brand.