Paid Media Strategist - Remote

Overview

Ignite Visibility is seeking an experienced Paid Media Strategist to effectively manage and execute paid search and display campaigns on Google, Bing, and other platforms, maximizing clients' return on ad spend.

In Short

• Be a strategic partner for clients.
• Initial campaign setup including keyword research and ad copy.
• Execute tests and analyze data for maximum ROI.
• Track and report on website analytics and paid media initiatives.
• Manage campaign expenses and stay on budget.
• Consult on landing page best practices.
• Perform ongoing keyword discovery and optimization.
• Research and analyze competitor advertising.
• Meet project deadlines and manage project status.
• Assist in building internal systems and protocols.

Requirements

• 4+ years of paid media strategy and implementation experience.
• Google Ads certification.
• Experience with Google Analytics and related tools.
• Hands-on experience managing $20k+ monthly budgets.
• Proven success with lead generation and eCommerce.
• Excel competency including pivot tables.
• Data visualization experience.
• Bachelor’s degree in relevant field.
• Strong presentation and communication skills.
• Attention to detail.

Benefits

• Collaborative environment focused on client success.
• Fully remote workforce with optional San Diego office.
• Award-winning company culture.
• Opportunities for career development.
• Recognition as a top workplace.