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Regional Marketing Specialist - Women’s Health - Remote

Posted 20 hours ago
Marketing
Full Time
USA
$61,400 - $76,700 USD/year

Overview

The Regional Marketing Specialist, Women’s Health will support the development and execution of marketing tactics to increase awareness and adoption of Natera’s genetic testing products with women’s healthcare providers. This is a unique opportunity to join a growing marketing team and to work on regional campaigns for market-leading products that impact healthcare for millions of patients. This role reports to the Director, Women’s Health Area Marketing and will support managers focused on specific geographical areas.

In Short

  • Collaborate with marketing, medical affairs, and sales teams for regional events and campaigns.
  • Work with vendors to deploy marketing messaging for specific regions.
  • Customize content for specific regions or events.
  • Ensure compliance for events requiring review.
  • Create custom landing pages based on templates.
  • Provide logistical support for local programs and conferences.
  • Track registrations and leads from HCP programs.
  • Manage printing projects for events.
  • Effectively manage marketing projects and timelines.

Requirements

  • B.A. or B.S. degree required, preferably in Marketing or Business.
  • Minimum of 1 year of professional experience in healthcare product marketing or event coordination.
  • Experience in life sciences, health technology, or diagnostics preferred.
  • Strong interpersonal skills and project management abilities.
  • Basic skills in Microsoft PowerPoint, Excel, and Google Sheets.
  • Strong written and verbal communication skills.
  • Knowledge of marketing products and services in healthcare.
  • Familiarity with field marketing channels and tactics preferred.

Benefits

  • Comprehensive medical, dental, vision, life, and disability plans.
  • Free testing for employees and their families.
  • 401k benefits and commuter benefits.
  • Generous employee referral program.
  • Pregnancy and baby bonding leave.
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Natera

Natera is a high-growth company specializing in genetic testing and laboratory diagnostics. The organization focuses on enhancing and automating key Revenue Cycle Management (RCM) processes, collaborating with cross-functional teams including Finance, IT, and Engineering to improve insurance billing processes and systems configuration. Natera is committed to continuous process improvement and provides opportunities for professional development in a dynamic work environment.

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