B2C Marketing Manager - Remote

Overview

The B2C Marketing Manager at My Money Matters will own and optimize the B2C member journey, driving engagement and product adoption through a digital-first marketing approach.

In Short

• Own the B2C member journey end-to-end.
• Plan, write, and execute campaigns to drive engagement.
• Identify gaps and opportunities within the member journey.
• Monitor campaign performance using data insights.
• Present insights and recommendations to stakeholders.
• Test new channels and growth opportunities.
• Create compelling member-facing content.
• Act as an internal expert on member engagement.
• Collaborate with cross-functional teams.
• Support CRM journey and marketing process improvements.

Requirements

• Experience in B2C marketing, CRM, or lifecycle marketing.
• Strong copywriting skills for consumer messaging.
• Experience with CRM and marketing automation platforms.
• Strong analytical skills for performance data interpretation.
• Proactive mindset with confidence in cross-functional work.
• High attention to detail in customer communications.
• Energy and curiosity to continuously optimize performance.
• Experience balancing strategy with execution in fast-paced environments.

Benefits

• Fully remote working flexibility.
• 25 days' annual leave, increasing with tenure.
• Your birthday off.
• Collaborative team bonus for non-commission roles.
• Pension with salary sacrifice contributions.
• Salary sacrifice schemes for various benefits.
• Medical cashback scheme.
• Enhanced parental leave.