Senior Creative Strategist - Remote

Overview

As a Senior Creative Strategist, you’ll be at the forefront of driving high-converting, performance-driven assets for our DTC Health & Wellness brand.

In Short

• Conduct competitive, visual, and creative research to inform strategies.
• Execute a strategic creative testing process to optimize performance.
• Plan creatives for every stage of the customer journey.
• Create engaging, viral content that resonates with the target demographic.
• Optimize conversion levers through design enhancements and A/B testing.
• Leverage and improve on Standard Operating Procedures (SOPs).
• Manage a team by setting clear expectations and providing feedback.
• Track performance metrics to ensure success in campaigns.
• Collaborate with cross-functional teams to align strategies.
• Drive brand visibility and emotional connection through creative content.

Requirements

• Proven ability to conduct deep visual and competitor research.
• Track record of executing structured creative testing pipelines.
• Experience crafting concepts across the full customer journey.
• Skilled in producing high-converting direct-response ads.
• Comfortable analyzing performance data and optimizing creatives.
• Fluent in developing and maintaining creative SOPs.
• Experienced in managing or collaborating with cross-functional teams.

Benefits

• Be part of a high-growth company recognized in APAC.
• Opportunity to shape the brand's digital presence.
• Work in a data-driven environment focused on performance.
• Collaborate with talented professionals across various teams.
• Engage in continuous learning and development opportunities.