Institutional Product Marketing Manager - Remote

Overview

The Institutional Narrator’s mission is to show the financial world that crypto isn’t a question of if or when—it’s about how. As an Institutional Product Marketing Manager, you will craft and deliver compelling narratives that resonate with banks, asset managers, and fintech companies.

In Short

• Craft and deliver narratives for institutional clients.
• Develop marketing collateral and thought leadership content.
• Collaborate with product, sales, design, and comms teams.
• Research market trends and customer feedback.
• Create pitch decks, one-pagers, and reports.
• Own content creation for social media and events.
• Measure and optimize marketing initiatives.
• Lead institutional narratives and define product positioning.
• Drive go-to-market strategies for new releases.
• Analyze market and competitor activity.

Requirements

• 2+ years in institutional financial services or fintech marketing.
• Experience with financial products is a plus.
• Strong storytelling skills in various formats.
• Familiarity with DeFi and institutional crypto market.
• Ability to produce diverse content types.

Benefits

• Opportunity to shape narratives in a growing field.
• Collaborative work environment with cross-functional teams.
• Engagement with leading financial institutions.
• Flexible working arrangements.
• Access to industry events and conferences.