Performance Marketing Analyst - Remote

Overview

As a Performance Marketing Analyst, you will own the performance marketing measurement across Amazon and DTC/Social. You’ll translate messy cross-channel data into crisp insights, improve incrementality and efficiency, and partner with Growth, E-commerce, and Finance to set budgets, forecast outcomes, and guide creative/testing strategy.

In Short

• Own the marketing measurement framework across Amazon + DTC/Social.
• Build and maintain a single view of performance across platforms.
• Design incrementality tests and campaign-level A/B tests.
• Create forecasting & scenario models for budget allocation.
• Translate analysis into weekly recommendations on spend mix, audiences, and creative.
• Build dashboards for performance metrics like ACOS/TACoS.
• Analyze campaign performance and recommend structural changes.
• Partner with Retail/Operations on Promo Calendar and inventory health.
• Stand up creative analytics for social media campaigns.
• Own the performance analytics stack including ETL/ELT processes.

Requirements

• Experience in performance marketing and analytics.
• Proficiency in SQL and data visualization tools.
• Strong understanding of A/B testing methodologies.
• Ability to translate data into actionable insights.
• Experience with budget forecasting and financial analysis.
• Familiarity with Amazon advertising metrics.
• Strong communication skills for cross-functional collaboration.
• Ability to work independently in a remote environment.
• Analytical mindset with attention to detail.
• Experience with BI tools like Looker, Tableau, or Power BI.

Benefits

• Competitive salary with room for negotiation.
• Opportunity to work remotely from the Philippines.
• Collaborative work environment with growth opportunities.
• Access to professional development resources.
• Flexible working hours.
• Health and wellness benefits.
• Engagement in innovative marketing strategies.
• Supportive team culture.
• Involvement in cross-functional projects.
• Potential for career advancement.