Kiefer Aquatics is the leading omni-channel distributor in the U.S. dedicated to serving lifeguards, swim teams, aquatic facilities, and water aerobic fitness programs. With a strong emphasis on customer experience, product selection, and quality, Kiefer Aquatics operates through various platforms including e-commerce, retail stores, and on-site event sales. Founded in 1947 by Olympic Gold Medalist Adolph Kiefer, the company has a rich legacy of innovation and service in the aquatics industry, continuing to meet the diverse needs of its customers with in-house product customization and manufacturing capabilities.