Senior Paid Social Manager - Remote

Overview

We are seeking an experienced Senior Paid Social Manager to join our Paid Social team in India. In this role, you will be responsible for developing and executing high-impact paid social media strategies across multiple platforms to drive business growth and achieve marketing objectives.

In Short

• Develop and implement comprehensive paid social media strategies aligned with overall marketing goals
• Manage and optimize large-scale paid social media campaigns across various platforms, including Facebook, Instagram, LinkedIn, Twitter, and TikTok
• Analyze campaign performance, provide insights, and make data-driven recommendations to improve ROI
• Collaborate with cross-functional teams to create compelling ad content and ensure brand consistency
• Stay up-to-date with the latest social media trends, best practices, and platform updates
• Manage budgets effectively and allocate resources to maximize campaign performance
• Develop and maintain relationships with social media platform representatives
• Mentor and guide junior team members in paid social media advertising techniques
• Prepare and present regular performance reports to stakeholders and leadership

Requirements

• 5+ years of experience in paid social media advertising, with a proven track record of managing successful campaigns
• Expert knowledge of social media platforms, including Facebook, Instagram, LinkedIn, Twitter, and TikTok
• Proficiency in paid social advertising tools such as Facebook Ads Manager, LinkedIn Campaign Manager, and Twitter Ads
• Strong analytical skills with experience using analytics and reporting tools like Google Analytics and native social media analytics
• Demonstrated ability to manage large budgets and optimize campaigns for maximum ROI
• Excellent project management skills and proficiency in relevant software
• Strong understanding of digital marketing trends, social media algorithms, and performance marketing metrics
• Creative mindset with the ability to develop engaging ad content and strategies
• Ability to work effectively in a fast-paced, collaborative environment
• Experience with A/B testing and optimization techniques for social media campaigns

Benefits

• Join a workplace that prioritizes your growth and celebrates your contributions
• Eligible to join a discretionary annual bonus scheme
• One paid day each month for self-development and access to LinkedIn Learning with unlimited online courses
• Contributions to your retiral benefits via Provident Fund (PF)
• Best in class group medical insurance & life insurance cover