Paid Media Specialist - Remote

Overview

Interdependence is seeking a strategic and results-driven Paid Media Specialist to join our team. This role is responsible for developing, executing, and optimizing paid media campaigns across various digital platforms to drive brand awareness, engagement, and conversions for our clients.

In Short

• Develop and execute paid media strategies across digital platforms.
• Manage end-to-end campaign execution.
• Collaborate with account teams on strategies.
• Monitor and optimize campaigns in real time.
• Analyze campaign performance data.
• Conduct A/B testing on creative assets.
• Stay up to date with industry trends.
• Provide detailed reports on campaign performance.

Requirements

• 3+ years of experience in paid media strategy.
• Proven experience with paid social, search, display, and programmatic advertising.
• Strong knowledge of Google Ads and Meta Ads Manager.
• Experience with audience segmentation and conversion tracking.
• Analytical mindset with proficiency in data analysis tools.
• Ability to manage multiple campaigns simultaneously.
• Strong communication and collaboration skills.
• Experience in public relations is a plus.

Benefits

• Collaborative and performance-driven work environment.
• Opportunities for professional growth.
• Focus on work-life balance.
• Diversity of thought and creativity valued.