Director of Global Field & Event Marketing - Remote

Overview

A product you can believe in. Immersive is the leader in people-centric cyber resilience. We have an exciting vision for cybersecurity - one that puts people at the center of cyber. Our cyber resilience SaaS platform is an agile, hands-on solution that helps teams continuously assess, build, and prove cyber capabilities through real-life simulations, rather than one-off training sessions.

We help the world’s biggest brands like Citi, Pfizer, Daimler, Humana, and HSBC, protect their revenues and brand reputations. Founded in 2017 from a cargo container in Bristol, UK, Immersive has progressed to the global stage and has secured over $180 million of funding.

In Short

• Translate company objectives into a comprehensive demand generation strategy with corresponding key performance indicators.
• Partner with Sales, Marketing and Product leadership to create and refine customer segments/personas.
• Partner with sales teams on strategy, targeting and field initiatives.
• Responsible for demand generation through marketing activities; including third party programming and events.
• Partner closely with marketing ops, digital, product, content and branding teams.
• Manage demand generation budget and expenditures.
• Build, manage, and coach a team of marketing professionals.

Requirements

• Deep domain experience in Account Based Marketing (ABM) strategies.
• Demonstrable experience establishing and leading marketing strategy in a dynamic environment.
• Proven demonstration of pipeline growth and lead generation.
• Ability to operate in a player-coach role.
• Inquisitive, analytical mindset with data-driven decision-making skills.
• Excellent communication and collaboration skills.

Benefits

• Share options and rewards for great work.
• Health, dental, and disability insurance.
• 401K match of up to 5%.
• 33 holiday days plus two volunteering days.
• Flexible and remote working options.
• Career and learning development opportunities.
• Monthly socials and sports clubs.