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Growth Marketing Lead (Founding Team Member) - Remote

Posted 1 week ago
Marketing
Full Time
South Africa

Overview

HyperDev is a funded early-stage startup building an AI-powered coding tool designed to transform how engineers work, learn, and ship. With a small but focused founding team across technical, operations, and commercial, we’re now looking for our first Growth Marketing Lead (Founding Team Member) to own our go-to-market strategy and turn our early traction into a scalable growth engine.

In Short

  • Define and own the growth strategy and roadmap for HyperDev, from awareness to adoption.
  • Prototype, test, and scale acquisition and engagement experiments — across content, community, SEO, paid, and partnerships.
  • Craft and iterate on positioning and messaging that resonate deeply with developers.
  • Work hands-on across channels, while also thinking strategically about long-term brand and distribution.
  • Build and nurture a developer community around HyperDev — from events and content to advocacy programs.
  • Balance short-term growth experiments with long-term brand building.
  • Lay the groundwork for scale — setting up marketing systems, metrics, and culture that will grow with HyperDev.

Requirements

  • Experience as the first marketer at a startup or in a similar role.
  • Proven track record of growing adoption for developer tools or AI products.
  • Strong understanding of growth marketing strategies and tactics.
  • Ability to work collaboratively with technical teams.
  • Experience in building and nurturing communities.
  • Excellent communication and messaging skills.
  • Strategic thinking with a hands-on approach.

Benefits

  • Opportunity to be part of a founding team in an innovative startup.
  • Work with a passionate team focused on transforming developer experiences.
  • Flexible work environment and potential for remote work.
  • Competitive salary and equity options.
  • Access to professional development opportunities.
HyperDev logo

HyperDev

HyperDev is a forward-thinking technology company specializing in cloud solutions and infrastructure management. With a focus on leveraging AWS services, HyperDev designs and implements scalable, secure, and high-performance cloud-based systems. The company is dedicated to optimizing application performance and ensuring reliability through best practices in infrastructure management. HyperDev fosters a collaborative environment where innovation thrives, and team members are encouraged to stay updated with industry trends and advancements in cloud technologies.

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