Web Strategist - Remote

Overview

The Web Strategist will lead the evolution of our digital presence across global markets, shaping how we engage users, generate leads, and communicate our brand online.

In Short

• Build and manage a web strategy that supports growth, lead generation, and brand alignment
• Oversee website content, structure, and design in collaboration with internal teams and external partners
• Lead SEO strategy, including keyword research, technical enhancements, and content optimization
• Use analytics tools to monitor web performance and identify actionable insights
• Partner with CRM, campaign, and design teams to support integrated marketing efforts
• Lead site optimization through A/B testing, UX audits, and CRO tactics
• Coordinate content updates and regional variations to support global markets
• Collaborate with IT on platform maintenance, technical architecture, and CMS updates
• Ensure accessibility, mobile usability, and brand consistency across all digital touchpoints
• Manage vendor relationships for web-related services

Requirements

• 5–7 years of experience in web strategy and digital marketing
• Strong understanding of UX, SEO, analytics, and CMS platforms (AEM preferred)
• Clear and effective communication skills in English, both written and verbal
• Hands-on experience with Figma, Google Analytics, and other key MarTech tools
• Familiarity with AI-based personalization and digital customer journeys
• Strong project management and cross-functional collaboration skills
• Comfortable working with technical and creative stakeholders
• Able to balance big-picture thinking with day-to-day execution
• Experience supporting B2B websites and global audiences is a plus

Benefits

• Opportunity for career growth within a fast-growing company
• 24/7 award-winning customer support
• Diversity and inclusion in the workplace
• Friendly company culture built on trust and respect
• Work with a talented team engaged in meaningful, innovative work