Performance Marketing Analyst - Remote

Overview

The Performance Marketing Analyst will support critical client engagements by analyzing data from various marketing channels and optimizing campaigns using insights derived from this data.

In Short

• Analyze and combine data from various marketing channels.
• Support client marketers in evaluating campaign performance.
• Identify issues in marketing taxonomy and propose solutions.
• Flag data quality issues related to marketing performance.
• Train AI agents to analyze paid media campaigns.
• 4+ years of direct paid media experience required.
• Familiarity with platforms like Meta, TikTok, and Snapchat.
• Experience with data warehouses like Snowflake and BigQuery.
• Strong analytical skills and ability to present findings.
• Enjoy working with technology and data.

Requirements

• 4+ years of paid media experience.
• Ability to analyze campaigns and report on performance metrics.
• Experience with marketing data analysis tools.
• Comfortable presenting analysis to clients.
• Experience with campaign tagging and naming conventions.
• Familiarity with data warehouse platforms.
• Experience in a sprint process with developers.
• Technical aptitude and interest in technology.

Benefits

• Competitive Pay based on experience.
• Remote Flexibility to work from anywhere in Colombia.
• Ample Paid Time Off for rest and recharge.
• Fully paid Public Holidays in Colombia.