Freelance PR Professional (DACH Market) - Remote

Overview

We’re looking for a senior-level freelance PR professional to support us on an ongoing, flexible basis with PR and editorial content focused on the DACH market. The role is results-driven: we’re specifically looking for someone with strong journalist connections in lifestyle, fashion, and women’s media across Germany, Austria, and Switzerland.

In Short

• Securing unpaid media coverage (print, digital, TV, radio) via your personal network
• Developing compelling PR angles and pitches around period underwear innovation, female entrepreneurship, sustainability in fashion, and founder stories
• Optional: Writing blog or editorial content for our website
• Not just a press release distribution job; requires real relationships with editors and journalists
• Experience in the DACH market (Germany, Austria, Switzerland) preferred
• 5+ years of PR experience required
• Fluent German speaker and writer (native or near-native level)
• Confident with brand voice and reputation management
• Basic copywriting skills for blog posts or founder content
• Proactive and self-sufficient with strong journalist relationships

Requirements

• 5+ years of PR experience in the DACH market (fashion/lifestyle/beauty sector preferred)
• Proven track record of Tier 1 media placements — please include a portfolio or examples
• Fluent German speaker and writer (native or near-native level)
• Confident with brand voice and reputation management
• Basic copywriting skills for blog posts or founder content

Benefits

• Budget: Up to €1,000/month
• Engagement: Hourly (€50–€60/hour) or monthly retainer (~8–10 hours/month)
• Payment: Monthly invoice, flexible hours — focus is on results