Social Media Growth Manager (Content & Paid Acquisition) - Remote

Overview

The Social Media Growth Manager will lead the charge in growing our social media presence from 30 million to 50 million followers by incubating and scaling new pages, particularly focusing on gaming and entertainment content.

In Short

• Manage and execute paid acquisition campaigns via Meta Ads Manager.
• Create high-engagement content including memes and videos.
• Analyze performance data to optimize strategies.
• Build and foster new online communities.
• Collaborate with leadership to identify new niches.
• Handle a testing budget for ad campaigns.
• Scale successful pages to a portfolio of 3-5.
• Utilize a hybrid skillset in content creation and media buying.
• Maintain a deep understanding of pop culture and gaming news.
• Opportunity for team leadership as initiatives grow.

Requirements

• Experience with Meta Ads Manager and ad campaign management.
• Proficiency in design tools like Canva or Photoshop.
• Strong data-driven approach to social media strategy.
• Previous experience in growing social media pages significantly.
• Understanding of monetization strategies.
• Ability to create engaging and viral content.
• Strong communication and community interaction skills.
• Passion for gaming and entertainment.
• Ability to work autonomously and take initiative.
• Ability to analyze and adapt based on performance metrics.

Benefits

• Opportunity to build impactful social media assets.
• Autonomy in managing and developing new content verticals.
• Potential for career growth and team leadership.
• Work in a creative and dynamic environment.
• Engage with a passionate community of followers.