PPC Specialist - Remote

Overview

Forbes Advisor is looking for a skilled PPC Specialist to join the Performance Marketing team, focusing on supporting one of Forbes' business verticals. This role involves managing and optimizing paid search campaigns to enhance online presence and conversions.

In Short

• Manage and optimize paid search campaigns.
• Ensure campaigns deliver positive ROI.
• Handle multiple accounts with tight deadlines.
• Maintain bidding strategies and budgets.
• Implement creative copy suggestions.
• Provide recommendations for campaign performance.
• Stay updated with PPC industry trends.
• Utilize data-driven insights for optimizations.
• Collaborate with various stakeholders.
• Passion for digital marketing is essential.

Requirements

• 1+ years of experience in performance marketing.
• Proficiency in MS Excel and data manipulation.
• Google/Bing ads certification is a plus.
• Strong analytical and creative thinking skills.
• Excellent attention to detail.
• Ability to manage moderate to large scale paid search accounts.
• Experience with paid search tools like SEM Rush.
• Knowledge of smart bidding strategies.
• Strong relationship-building skills.
• Ability to present information effectively.

Benefits

• Equal employment opportunities.
• Supportive team environment.
• Opportunity to work with industry experts.
• Flexible working arrangements.
• Continuous learning and development.