fal is a cutting-edge technology company focused on advancing model performance for generative media models. The company is dedicated to maintaining its leadership position in the industry by designing and implementing innovative model serving architectures that optimize throughput, reduce latency, and minimize resource usage. fal collaborates closely with its Applied ML team and clients in the media sector to ensure that their workloads effectively leverage the company's advanced accelerator technology. With a strong emphasis on performance monitoring and profiling, fal is committed to identifying bottlenecks and exploring optimization opportunities to enhance the efficiency of its systems.