Growth Creative Lead - Remote

Overview

The Growth Creative Lead will bridge the gap between creative and performance, utilizing consumer insights and performance data to drive marketing decisions.

In Short

• Own creative direction and strategy for growth marketing initiatives.
• Manage a team of creatives (static & video).
• Execute high-performing campaigns across various platforms.
• Focus on paid social, CTV, YouTube, and Google Display.
• Drive new customer acquisition through landing pages.
• Scale the brand through experimentation.
• Utilize data-driven design for campaign effectiveness.
• Work with a growing customer base of coffee drinkers.
• Collaborate with cross-functional teams for optimal results.
• Contribute to the mission of improving coffee as a product.

Requirements

• Proven experience in creative direction and growth marketing.
• Strong understanding of consumer insights and performance metrics.
• Experience managing creative teams.
• Familiarity with digital marketing platforms.
• Ability to analyze data to inform design decisions.
• Excellent communication and leadership skills.
• Creative mindset with a focus on results.
• Experience in the food or beverage industry is a plus.
• Passion for innovative marketing strategies.
• Ability to work in a fast-paced environment.

Benefits

• Opportunity to be part of a growing company.
• Work in a dynamic and creative environment.
• Collaborate with a passionate team.
• Flexible working hours.
• Potential for career growth.
• Access to unique coffee products.
• Health and wellness benefits.
• Creative freedom in marketing initiatives.
• Engagement with a large customer base.
• Contribute to a meaningful mission.