Director of Retention Marketing - Remote

Overview

The Director of Retention Marketing will be responsible for developing and executing strategies designed to enhance customer loyalty and drive retention through effective marketing initiatives.

In Short

• Create and implement retention marketing campaigns targeted at improving customer engagement and decreasing churn.
• Analyze customer data and insights to identify opportunities for personalized marketing efforts.
• Collaborate with cross-functional teams to ensure a cohesive approach to customer retention.
• Monitor performance metrics and KPIs to evaluate the effectiveness of retention strategies.
• Manage and lead a team of retention marketing specialists, providing guidance and support.

Requirements

• Proven experience in retention marketing or related field.
• Strong analytical skills and experience with data-driven marketing.
• Excellent communication and collaboration skills.
• Ability to lead and motivate a team.
• Experience with performance metrics and KPIs.

Benefits

• Competitive salary and performance bonuses.
• Health and wellness benefits.
• Opportunities for professional development.
• Flexible working hours.
• Collaborative work environment.