Senior Global Performance Marketing Manager - B2B - Remote

Overview

The Senior Global Performance Marketing Manager - B2B will oversee paid advertising channels to drive B2B growth for Docplanner Group, leveraging expertise in Google Ads, Meta Ads, and other platforms.

In Short

• Lead global paid advertising efforts for B2B growth.
• Ensure high lead volume and quality from paid channels.
• Mentor junior marketers on paid advertising strategies.
• Monitor and forecast channel budgets in collaboration with local teams.
• Develop and implement hypotheses to improve advertising approaches.
• Analyze campaign performance and recommend improvements.
• Support junior specialists and assist with daily tasks.
• Propose solutions to enhance workflows as the organization grows.
• Document and improve marketing processes.

Requirements

• 4+ years of experience in paid search and social platforms.
• Familiarity with targeting strategies and ad optimization techniques.
• Experience in lead generation, preferably in SaaS.
• Strong analytical and spreadsheet skills.
• Experience with Smart Bidding strategies.
• Project management skills to work cross-functionally.
• Ability to analyze data from multiple sources.
• Fluent in business English; additional languages are a plus.
• People management experience preferred but not required.

Benefits

• Healthcare insurance for peace of mind.
• Wellness programs including gym memberships.
• Flexible time off policies.
• Employee Stock Ownership Plan after 6 months.
• Local perks like meal vouchers and transport allowances.
• Career growth opportunities through various projects.
• Diverse and inclusive global team environment.
• Flexible work hours and remote options available.