Paid Media Manager - Remote

Overview

Crowd Cow is seeking a Paid Media Manager to lead customer acquisition efforts, focusing on expanding their unique offerings through various paid media strategies.

In Short

• Develop and execute customer acquisition strategies aligned with business objectives.
• Monitor performance metrics and optimize strategies based on data insights.
• Design and maintain dashboards and reporting mechanisms.
• Collaborate with marketing and product teams for acquisition campaigns.
• Manage external partners and ensure aligned execution.
• Support annual media plans integrating into larger business plans.
• Manage 2-3 direct reports and one media agency.

Requirements

• 5+ years of experience in paid media roles with significant budget responsibility.
• Proven track record of improving key metrics via paid media.
• Experience with various paid media platforms and tactics.
• Fluency in marketing measurement methods.
• Strong project management skills.
• Experience in executing testing plans at scale.
• Ability to collaborate with finance and product teams.
• Flexible, hands-on approach to work.

Benefits

• Competitive salary and stock options.
• Medical, Dental, Vision Benefits and 5 weeks of Paid Time Off.
• Opportunity to join a rapidly growing company.
• Be part of a passionate and collaborative team.
• Make a real impact on the future of Crowd Cow.