Email Marketing Associate - International - Remote

Overview

The Email Marketing Associate will support the execution of promotional and lifecycle email campaigns for Cricut’s DTC business in the International region, focusing on flawless execution and performance tracking.

In Short

• Support the execution of email campaigns for Cricut’s DTC business.
• Responsible for setup, QA, scheduling, and performance tracking.
• Collaborate with content and data teams to drive email performance.
• Analyze campaign results and present insights for strategy improvement.
• Maintain relationships with internal partners and external agencies.
• Execute weekly promotional emails and lifecycle journeys.
• Ensure compliance with email marketing best practices.
• Manage agency relationships for effective campaign execution.
• Report on KPIs and measure marketing effectiveness.
• Stay informed of email marketing trends and technologies.

Requirements

• Bachelor’s Degree in Marketing or related field preferred.
• 3+ years of experience in digital marketing, specifically email marketing.
• Experience with marketing automation/CRM systems.
• Knowledge of customer segmentation and deliverability.
• Strong analytical and problem-solving skills.
• Ability to prioritize multiple projects with minimal oversight.
• Excellent communication and collaboration skills.

Benefits

• Opportunity to work in a dynamic and evolving company.
• Collaborative work environment with a focus on creativity.
• Engagement with a diverse community of makers.
• Potential for personal and professional growth.
• Inclusive workplace culture that values diversity.