Product Marketing Manager - Concept Validation for US B2C - Remote

Overview

The Product Marketing Manager will focus on concept validation for the US B2C market, working on fast-paced experiments to understand user preferences.

In Short

• Freelance role for up to three months.
• Design and execute concept validation experiments.
• Utilize tools like Meta Ads and TikTok.
• Create lightweight landing pages.
• Gain insights into US user preferences.
• Shape go-to-market strategies based on user feedback.
• Work with a global team across 20 countries.
• Focus on expanding into the US market.
• Hands-on marketing role.
• Support a product with over 100 million monthly active users.

Requirements

• Experience in product marketing.
• Familiarity with B2C marketing strategies.
• Proficiency in using Meta Ads and TikTok for marketing.
• Ability to conduct market research.
• Strong analytical skills to interpret user feedback.
• Hands-on experience in executing marketing campaigns.
• Excellent communication skills.
• Ability to work independently and in a team.
• Experience with landing page creation.
• Understanding of user experience principles.

Benefits

• Flexible working hours.
• Opportunity to work with a global team.
• Gain experience in a high-traffic product environment.
• Potential for ongoing freelance opportunities.
• Work on innovative marketing strategies.